Wizkid Net Worth 2025 – Cars, Houses, Income & Lifestyle 

Key Facts

• Wizkid's income is mainly from sold-out tours, streaming royalties, endorsements, and his investments in real estate.
• Contrary to reports, Wizkid is not listed on Forbes list as of 2025.
• Wizkid does not own a private jet, but he owns multiple houses and luxury vehicles.

Ayodeji Ibrahim Balogun, popularly known as Wizkid, is one of Africa’s biggest Afrobeats superstars. Beyond his music, he has built a massive fortune through global tours, endorsements, and strategic investments.

In this article, we will break down his various sources of income, cars, houses, latest endorsements and his incredible journey to becoming one of Nigeria’s richest musicians in 2025.

Wizkid’s Rise

Ayo Ibrahim Balogun was born on July 16, 1990, in Surulere, Lagos, into a polygamous home with twelve sisters.

Raised by his father, Alhaji Muniru Olatunji Balogun, and his late mother, Juliana Morayo Balogun, he started singing in church before he eventually rose to global fame.

He is the father to three sons and still maintains a lovely relationship with his long time baby mama Jada Pollock, who also doubles as his manager 

Read our article Wizkid Biography for details about his origin, family, personal life and his journey to musical success.

Wizkid’s Net Worth in 2025

As of 2025, Wizkid’s net worth is estimated between $70 million – $85 million which is equivalent to ₦90 billion – ₦110 billion. His money comes mainly from sold-out tours, streaming royalties, endorsements, and his investments in real estate.

How Wizkid Makes His Money

1) Music Streaming and Features

Wizkid’s music remains his biggest money driver. His songs, videos and albums from ”Made in Lagos” to ”More Love, Less Ego” and ”Morayo,” have pulled in billions of streams across YouTube, Spotify, Apple Music, Boomplay, and Audiomack. Spotify revealed Nigerian singers earned over ₦38 billion in royalties in 2024, with Wizkid among the top earners. With label splits and management fees, his take-home share still runs into billions of naira annually, showing just how profitable his catalog has become.

2) Concerts and Tours

Wizkid commands some of the highest booking fees in Africa. In 2025, he made headlines when he was paid $3 million (₦4.5B+) to headline the AIA Sound Festival in Denmark — the highest fee ever for an African act. His three-night run at London’s O2 Arena in 2021 grossed over ₦5 billion, proving his global pulling power. Today, he is said to charge between $300K – $600K (₦450m – ₦900m) for a single international show, not including merchandise sales and festival bonuses.

3) Endorsements

Over the years, Starboy has stacked high-value brand deals:

• Pepsi (2012) – reported at $350K (₦54m).
• MTN (2013) – a ₦110m ambassador deal.
• GLO (2015) – estimated ₦120m.
• Nike (2018) – partnered on the Super Eagles World Cup jersey.
• Cîroc Vodka (2017) – with custom “Starboy Cîroc” bottles.
• UBA Bank (2019) – pan-African ambassador.
• Tecno Mobile (2020)– still fronting major campaigns.
• Puma (2020–2021): Fronted Puma Suede Classics before the deal collapsed.
• Flutterwave (2021) – fintech ambassador.
• D’USSE Cognac (2023) – partnership announced globally.

Each deal runs into tens to hundreds of millions of naira, ensuring steady inflows alongside his music earnings.

4) Starboy Entertainment

He founded Starboy Entertainment in 2013, which was home to musicians like Mr Eazi, Efya and more recently L.A.X and Terri. Beyond boosting his own releases, the label earns from distribution and publishing. His multi-album RCA/Sony deal in 2017 also came with a sizeable advance and backend royalties. Together, Starboy and his Sony partnership secure him a consistent royalty pipeline.

5) Real Estate and Business Ventures

Wizzy has invested heavily in properties in Nigeria and abroad. Many of these yield rental income. He’s also big on jewelry, often splurging million on gold and custom pieces that hold asset value. In 2018, he launched his Starboy clothing line, hosting pop-ups in Lagos, London, and New York. Real estate, jewelry, and fashion combine to diversify his portfolio beyond entertainment.

6) Social Media

With over 18 million followers on Instagram and 14M on X/Twitter in 2025, Wizkid is among Africa’s most influential figures online. While he doesn’t rely on influencer posts like smaller creators, his platforms amplify endorsement deals and drive streams and ticket sales. His large online audience keeps him marketable and adds an extra layer to his revenue sources.

Assets and Lifestyle

The singer lives a reserved but luxurious lifestyle. While he owns high-end cars and homes in Lagos and abroad, he rarely flaunts them, choosing instead to spend time with family, travel quietly, and focus on studio work. His prefers quiet luxury and spends good money on designer fashion, fine jewelry, and exclusive vacations with his loved ones.

Houses

Cars

Wizkid vs Davido and Burna Boy – Who is Richer?

When it comes to wealth, Wizkid sits in the same bracket as Davido and Burna Boy, the three forming what fans call Nigeria’s “Big 3.”

As of 2025, Wizkid’s wealth is valued between ₦70 billion – ₦85 billion, a range that places him behind Davido’s estimated net worth of ₦119 billion – ₦164 billion and only slightly ahead of Burna Boy with a fortune of ₦55 billion – ₦80 billion.

While Davido’s strength lies in his wide endorsement portfolio — from Martell Cognac to Puma — Wizkid’s touring power and catalog royalties keep him highly competitive. Burna Boy, on the other hand, continues to surge through record-breaking stadium concerts and Grammy recognition.

In simple terms, Wizkid is richer than Burna Boy by a few billions, but remains behind Davido for now. Together, the trio dominate African music finances, with few other like Olamide, Don Jazzy and now Rema coming close.

See Rema’s income and earnings.

Philanthropy and Charity Works

Beyond music, Big Wiz is known for his generosity. Over the years, he has used his wealth to support communities, scholarship programs and donated proceeds from shows to less-privileged homes which enhances both his public image.

In December 2023, he pledged ₦100M for children in Surulere and Makoko in honor of his late mother. He also partners with brands and NGOs on health and youth empowerment campaigns, making him one of the few Afrobeats stars who consistently give back to the society.

Achievements & Recognition

Wizkid’s global feats directly reflect in his wealth. He became the first Nigerian to top the Billboard Hot 100 through Drake’s One Dance. His song Essence was the first Afrobeats track to hit the Billboard Top 10, pushing his show fees higher.

In 2021, he sold out London’s O2 Arena three nights in a row, grossing millions. He is also a Grammy Award winner, with multiple BET, MOBO, and MTV awards that keep him one of the highest-paid artists in Africa.

Recognized by Forbes Africa and listed among Billboard’s Top Afrobeats Artists, Wizkid continues to represent Nigerian music on the world stage.

Future Projections

With the release of Morayo, consistent streaming royalties and new tours, his wealth is expected to climb steadily and could surpass $100M by 2027 if he stays consistent. Avoiding further endorsement losses and tour controversies will be key to remain competitive with Davido and Burna Boy. 

Whats Next For Starboy?

Wizkid has hinted at scaling back his touring schedule after his mother’s passing, but he remains focused on new music projects expected in late 2025. He has also teased broader ambitions, including fashion collaborations and growing his Starboy Entertainment label. 

Final Thoughts

From Surulere to the global recognition, Ayo has proven himself as one of Africa’s most influential singers. With a fortune valued between $70M – $85M in 2025, he sits firmly among the Big 3 in Afrobeats.